Knack 4 Business
Trade Shows Don't Work? You're Doing It Wrong | Max Frambach
Most businesses leave trade shows with a stack of cards and nothing else. Max Frambach shows how live podcasting turns trade show attention into real leads.
Marketing and Branding
East Trade Winds
Guest Strategy That Makes it Happen | Carl Richards
Carl Richards shares seven practical keys to becoming the podcast guest every host wants back — from message clarity to post-episode promotion. East Trade Winds S3 E035.
Canada Growth Network
Stories That Make People Say Yes (9 Proven Types) | Ben Gioia
Ben Gioia breaks down nine story types that build trust, open doors, and turn conversations into clients, even before your book is done. From the Canada Growth Network Power Hour.
Knack 4 Business
Positioning Beats Volume | Podcast Guest Strategy | Build Authority
Carl Richards of Podcast Solutions Made Simple breaks down how strategic podcast guesting builds authority, expands reach, and creates real business results for SMBs and solopreneurs.
East Trade Winds
The Press Release Problem Nobody's Talking About – East Trade Winds with Patrick McCaully
Patrick McCaully has spent 25 years in PR — and he knows exactly why most SMBs never get media coverage. In this East Trade Winds session, he breaks down the AI search shift and the low-cost tactics that get you visible fast.
East Trade Winds
The Brand Question Every Marketer Gets Wrong
Brand strategist Pedja Radjenović joins East Trade Winds to explain why digital plans fail before they start — and the three leverage points that actually move the needle.
East Trade Winds
Don't Fall for Traditional Publishing | Here's What Works
Book strategist Ben Gioia joins East Trade Winds to reveal why traditional publishing costs you more than money — and how the smart gap strategy turns your book into a real business asset before launch day.
Canada Growth Network
Accessible Websites Get Better Rankings and More Customers
Web designers, coaches, authors, and content creators: accessible websites improve SEO, AI visibility, and conversions. Here’s how.