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Bernie Franzgrote

Bernie Franzgrote
Honest Business Assessment Every Owner Avoids | K4B

Knack 4 Business

Honest Business Assessment Every Owner Avoids | K4B

Sanjay Gupta's Profit10 framework names the leaks most growing businesses can feel but can't see. Three doors open for the K4B audience.

By Bernie Franzgrote 28 Jun 2026
Automate Social Media and Lead Follow-up | Rahel Gunaratne

ETW

Automate Social Media and Lead Follow-up | Rahel Gunaratne

Most owners don't have a lead problem, they have a follow-up problem. Rahel Gunaratne demos Outbound HQ at East Trade Winds.

By Bernie Franzgrote 23 Jun 2026
Hidden Profits: Grow Revenue Without Burnout | Stacey Hylen

Knack 4 Business

Hidden Profits: Grow Revenue Without Burnout | Stacey Hylen

Stacey Hylen on the upsell question that grew one store's sales 48% in a month. Hidden profits, the SASE method for AI, and the BS funnel that traps founders.

By Bernie Franzgrote 23 Jun 2026
Sales Mentality That Gets Results Fast | Julia Kline

CGN Power Hour

Sales Mentality That Gets Results Fast | Julia Kline

Julia Kline walks through the six sales wounds and why the anti-selling one quietly kills most SMB revenue. Practical fixes for networking and follow-up emails.

By Bernie Franzgrote 22 Jun 2026
Real Estate Paper: Buy the Debt, Skip the Tenants

Knack 4 Business

Real Estate Paper: Buy the Debt, Skip the Tenants

Tiffany Alexander runs a fund that buys discounted mortgage paper from banks. She explains how the model works, why banks sell at half price, and how a 25-year-old government AI now runs 10-year tax lookbacks for $20.

By Bernie Franzgrote 22 Jun 2026
Margin Is the Only Metric That Matters | Paulo Knabben

Knack 4 Business

Margin Is the Only Metric That Matters | Paulo Knabben

Revenue feels good. Margin keeps the lights on. Paulo Knabben breaks down healthy margin ranges, the break-even math most owners miss, and when patience beats scale.

By Bernie Franzgrote 21 Jun 2026
Website Loading Speed: Why Enrollment Teams Obsess Over It

Canada Growth Network

Website Loading Speed: Why Enrollment Teams Obsess Over It

Dennis Powers reveals why most business websites quietly lose ground every year — and the continuous-improvement model that outperforms expensive redesigns.

By Bernie Franzgrote 18 Jun 2026
I Built a Wiki-Based AI Operating System | Erica Layer

East Trade Winds

I Built a Wiki-Based AI Operating System | Erica Layer

Fractional COO Erica Layer shows the AI operating system she built in three months. Daily planning, a second brain, and a weekly intelligence sweep.

By Bernie Franzgrote 18 Jun 2026
Consistency & Character: The Only Way to Build Real Authority

Knack 4 Business

Consistency & Character: The Only Way to Build Real Authority

Most leadership books hand you 21 things. Your brain holds four. Jim Salvucci on the Four Cs framework that actually fits.

By Bernie Franzgrote 16 Jun 2026
Trade Shows Don't Work? You're Doing It Wrong | Max Frambach

Knack 4 Business

Trade Shows Don't Work? You're Doing It Wrong | Max Frambach

Most businesses leave trade shows with a stack of cards and nothing else. Max Frambach shows how live podcasting turns trade show attention into real leads.

By Bernie Franzgrote 15 Jun 2026
B2B Marketing vs Reality: Why You Aren't Seeing Results

K4B

B2B Marketing vs Reality: Why You Aren't Seeing Results

Neil Gray of Refractive Concepts joins Bernie on Knack 4 Business to break down why most SMB marketing feels busy but isn't converting. His 2026 reset: align sales and marketing, sharpen your message, and use AI as a starting point — not the final word.

By Bernie Franzgrote 14 Jun 2026
Negotiation Mistakes That Hurt SMB Deals | Joseph McGuire

East Trade Winds

Negotiation Mistakes That Hurt SMB Deals | Joseph McGuire

Joseph McGuire of ClearSight Communications joins East Trade Winds to break down the negotiation mistakes that cost SMB owners real deals. The technicals are the least important part — preparation, alignment, and body language carry the rest.

By Bernie Franzgrote 09 Jun 2026
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